What problem does it solve?
Many educational institutions still keep student lists, attendance and practice exam results in Excel files, paper notebooks and scattered WhatsApp groups. Notifying parents about absences or exam results becomes a slow, manual job. Because payment tracking is kept separately, overdue installments slip through. Producing topic-by-topic gap analysis from practice exam results takes teachers hours. The director cannot see in real time which class, teacher or student is falling behind, and has to wait until the end of the term to make decisions.
Target customers
- Tutoring centers and private courses
- Study and homework centers
- Language schools
- Music, art and coding courses
- Education brands with multiple locations
How the product works
The institution defines students, classes, teachers and the timetable from the web panel. Teachers take attendance in class with a single tap on a tablet or phone, and the parent of an absent student is notified automatically. Practice exam results are imported from optical reader output or Excel, and the system produces student-, class- and topic-level performance reports. Parents see attendance, exam results, the payment plan and announcements in the mobile app. The accounting module tracks installments and sends reminders for overdue payments. The director's panel shows a summary of all locations on one screen.
What the first version (MVP) needs
- Student and class management: enrollment, class assignment, teachers and timetable
- Quick attendance: teachers take attendance on mobile, plus absence reports
- Practice exam module: result import and topic-level performance analysis
- Parent updates: notifications for absences, exam results and announcements
- Payment tracking: installment plans, payment records and overdue reminders
- Parent and student app: view attendance, results and homework
- Permission management: director, teacher, secretary and parent roles
Revenue model
- Monthly or annual subscription per institution
- Tiered packages by number of students or locations
- Paid add-on modules such as SMS packages and a branded parent app
- Setup, data migration and training services
Why now?
Educational institutions see parent communication and tracking student success as a competitive advantage. Parents want to see their child's status in real time, and getting notifications on the phone has become an expectation. Since most small and mid-sized institutions still work with scattered tools, there is an opportunity for a simple, affordably subscribed, mobile-first solution. The same product can also expand into other segments such as language and hobby courses.
End-to-end roadmap
- Validate the idea (1 week): Interviews with target customers, competitor and pricing research; we sharpen the idea together in a free pre-analysis.
- Scope and design (1–2 weeks): MVP feature list, screen designs and technical architecture; written scope and quote.
- Build the MVP (8–12 weeks): Staged development with weekly demos and a test environment; the source code belongs to you.
- Pilot (2–4 weeks): Real use with the first customers, feedback and fixes.
- Launch and grow (ongoing): App Store and Google Play release, website and SEO, payments and subscriptions, new modules.
Timelines are estimates; they are fixed in a written quote once the scope is clear.
Risks and how to handle them
- Children's data and KVKK: since most students are minors, parental explicit consent, privacy notices, role-based access and secure storage of data on servers in Turkey must be designed in from the start under Turkish data protection law (KVKK)
- Institutions not changing their habits: ease the transition with Excel import, a free trial period and short on-site training
- Fluctuating sales due to seasonal enrollment periods: balance revenue with annual payment discounts and summer course packages
Technologies
Frequently asked questions
How are practice exam results imported into the system?
The file produced by the optical reader or an Excel sheet is imported; the system matches students and generates topic-level reports automatically.
What should be considered under KVKK for children's data?
For minors' data, explicit consent should be obtained from the parent, a privacy notice provided, access limited by role, and data stored encrypted on secure servers. Getting support from a KVKK (Turkish data protection law) specialist for the legal texts is recommended.
Do parents have to download a separate app?
No; the parent panel can also be opened on a phone over the web as a PWA. For institutions that want it, a branded app published in the app stores can be offered as an add-on module.
Can institutions with multiple locations use it?
Yes; thanks to a multi-tenant, multi-location structure, each location manages its own data while central management sees summary reports for all locations.