What does a social media manager do?
- Account audit: existing accounts, competitors, target audience and brand voice are reviewed
- Content strategy: content pillars, posting frequency and a monthly content calendar are prepared
- Content production: copy and visuals for posts, carousels, stories and short videos (Reels)
- Publishing and community: scheduled posting, monitoring comments and messages
- Profile setup: bio, highlights, links and Google Business Profile details
- Reporting: reach, engagement and follower growth report, plus next month's plan
Which platforms?
Facebook, Instagram, LinkedIn, X (Twitter), Pinterest and Google Business Profile. LinkedIn stands out for corporate B2B brands, Instagram and Google Business Profile for retail and service businesses, and Pinterest for product-focused brands; the plan is built around the channels where your customers actually are. Details: Instagram account management, Google Business Profile management.
The advantage of a social media manager who is also a developer
Visitors from social media ultimately land on your website, your WhatsApp line or your store. When website speed, product pages, tracking codes, WhatsApp routing and Google visibility are handled by the same person, social media traffic turns into customers. For visibility in SEO and AI search: SEO specialist, GEO consulting.
Who is it for?
- Newly founded companies and startups building their brand
- Local businesses such as restaurants, cafes, beauty centers and clinics
- E-commerce brands and businesses selling on Instagram
- B2B and corporate firms that want visibility on LinkedIn
- SMEs without an in-house team to manage social media consistently
How we work
In a free initial consultation, your goals and current accounts are reviewed; then a monthly content calendar and posting plan are submitted for your approval. Approved content is published on schedule and evaluated with a report at the end of the month. No guarantees are given on follower numbers or sales; the plan is updated every month based on measured results. Earlier article: Professional Social Media Manager.
What I offer
Content calendar
Monthly plan, published on approval.
Brand voice
Consistent visual and written identity.
Trending content
Reels, carousels and stories.
Multi-channel
Instagram, LinkedIn, Facebook, X, Pinterest.
Google Business
Visibility in local search.
Reporting
Monthly reach and engagement report.
Agency, off-the-shelf package or freelance expert?
See at a glance which model delivers the most value for the same budget.
| Criteria | Software Agency | Off-the-shelf / SaaS | Hakan Sevimoğlu |
|---|---|---|---|
| Point of contact | Sales + project manager + team | Support line | The expert who writes the code |
| Cost structure | Office, sales and management layers are priced in | Per-user / monthly license, forever | Development work only |
| Fit to your business | Scope changes need extra contracts | ✕ You adapt to the package | ✓ Software adapts to you |
| Response time | Tickets, meetings, approval chains | Queued | ✓ Direct WhatsApp / phone |
| Technical depth | Depends on who is on the team | Limited customization | ✓ 18 years, every layer from mobile to IoT |
| Maintenance | Knowledge is lost when the team changes | Data risk if the product shuts down | ✓ Supported by the person who built it |
Technologies I use
Example projects
A selection of live projects serving real users.
1 Million Organic Users per Month
A proven search engine optimization case.
View
Ege Auto Life — Local SEO & AI Damage Analysis
Local SEO website and AI damage analysis for a paintless dent repair shop in Bornova, Izmir.
View
Keyword Research & Analysis
Professional SEO keyword strategy.
ViewHow we work
Free intro call
We clarify needs, existing systems and goals together.
Quote & roadmap
Scope, technology, timeline and budget within 24 hours.
Staged development
Weekly demos and a live test environment.
Launch & support
Go-live, training and ongoing maintenance.
Free pre-analysisThe first meeting and roadmap are completely free, with no obligation.
Staged delivery and approvalYou review each module on a test environment before we move on.
Written scope and rightsScope, delivery and source code rights are defined in the contract.
Frequently asked questions
What does a social media manager do?
They run strategy, the content calendar, content production, publishing, community management and reporting for a brand's social media accounts.
Freelance social media manager or agency?
With a freelancer you work directly with the specialist; with no middle layer, communication is faster and costs are lower. An agency suits large teams and multi-channel advertising budgets.
Which platforms do you manage?
Facebook, Instagram, LinkedIn, X (Twitter), Pinterest and Google Business Profile.
How is pricing structured?
Work is billed at a fixed monthly fee, set by the number of accounts managed, monthly content volume and content type, and confirmed in a written quote.
Do you guarantee followers?
No. Purchased followers or engagement are never used; the goal is organic growth, and results are reported every month.
Which cities do you serve?
Remotely across Turkey; in-person meetings are possible in Izmir, Istanbul, Ankara, Bursa and Antalya.